Nalaganje...

Marketing sense: a practitioner's approach to marketing /

Bibliografske podrobnosti
Glavni avtor: Datta, Saroj
Format: Printed Book
Jezik:English
Izdano: New Delhi : Excel Books, 2006.
Teme:
Kazalo:
  • 1) basic concepts of marketing 2) delivering customer value and satisfaction 3) environment of marketing 4) consumer buying behaviour 5) competitor analysis 6) developing market oriented strategies 7) segmenting, targetting and positioning 8) managing the