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LEADER |
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150624b xxu||||| |||| 00| 0 eng d |
020 |
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|a 9788174463453
|
082 |
|
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|a 658.83
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100 |
|
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|a Gupta, S. L.
|
245 |
|
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|a Marketing research /
|c S. L. Gupta
|
260 |
|
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|a New Delhi :
|b Excel Books,
|c 2006.
|
300 |
|
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|a 599 p.
|
505 |
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|a 1) marketing research 2) research design 3) value of information in decision-making 4) marketing information system and marketing research 5) attitude measurement and scaling 6) primary method of data collection 7) sample and sampling distribution 8) test
|
942 |
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|c BK
|
999 |
|
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|c 57899
|d 57899
|
952 |
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|0 0
|1 0
|4 0
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|a UL
|b UL
|c ST1
|d 2012-10-27
|l 4
|m 4
|o 658.83 GUP/M
|p 83345
|r 2017-08-16
|s 2017-05-09
|w 2012-10-27
|y BK
|