Mohr, J. a. (2006). Marketing of high-technology products and innovations (2nd. ed.). Pearson Education.
Chicago Edition CitationMohr, Jakki.et al. Marketing of High-technology Products and Innovations. 2nd. ed. Delhi: Pearson Education, 2006.
Deismireacht MLAMohr, Jakki.et al. Marketing of High-technology Products and Innovations. 2nd. ed. Pearson Education, 2006.
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