APA Edition Citation

Jain, J., & Singh, P. (2007). Modern marketing management: Principles and techniques. Regal publications.

Chicago Edition Citation

Jain, J.N, and P.P Singh. Modern Marketing Management: Principles and Techniques. New Delhi: Regal publications, 2007.

MLA Edition Citation

Jain, J.N, and P.P Singh. Modern Marketing Management: Principles and Techniques. Regal publications, 2007.