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Writing for visual media /

Bibliographic Details
Main Author: Friedmann, Anthony
Format: Printed Book
Language:English
Published: Amsterdam : Elsevier, 2006.
Edition:2nd. ed.
Table of Contents:
  • 1. Defing the problem 2. Describing one medium through another 3. Describing sight and sound 4. the stages of script development 5. A seven-step method for developing a creative concept 6. Solving communication problems with visual media 7. Ads and PSAs