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Managerial economics: Theory, applications, and cases /
| Main Author: | |
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| Format: | Printed Book |
| Language: | English |
| Published: |
New York :
W W Norton,
2005.
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| Edition: | 6th ed. |
Table of Contents:
- 1. Introduction to managerial economics 2. Optimization techniques 3. Demand theory 4. Consumer behavior and rational choice 5. Estimating demand functions 6. Business and economic forecasting 7. Production theory 8. Technological change and industrial in