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Corporate entrepreneurship: Top managers and new business creation /
| Main Author: | |
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| Format: | Printed Book |
| Language: | English |
| Published: |
UK:
Cambridge University Press,
2004.
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Table of Contents:
- 1. Why a consistent emphasis and approach for new business creation is bebeficial but difficult to achieve 2. The external business environment 3. The internal business environment 4. Shared beliefs about rewards, risks, opportunities, and rule-bending 5.