APA Edition Citation

Schiffman, L. G., & Kanuk, L. L. (2004). Consumer behaviour (8th ed.). Pearson Education.

Chicago Edition Citation

Schiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behaviour. 8th ed. Delhi: Pearson Education, 2004.

MLA Edition Citation

Schiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behaviour. 8th ed. Pearson Education, 2004.

Warning: These citations may not always be 100% accurate.