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Media communication: Introduction to theory and process /

Podrobná bibliografie
Hlavní autor: Watson, James
Médium: Printed Book
Jazyk:English
Vydáno: New York: Palgrave Macmillan, 2003.
Vydání:Ed.2
Obsah:
  • 1. Setting the Scene: Media in Context 2. Language of Study 3. Audience for Media: Perspectives on Use and Response 4. Media in Society: Purpose and Performance 5. News: Gates, Agendas and Values 6. Narrative: Media as Storytellers 7. Practice of Media: