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Public relations handbook /
| 1. Verfasser: | |
|---|---|
| Format: | Printed Book |
| Sprache: | English |
| Veröffentlicht: |
London:
Routledge,
2004.
|
| Ausgabe: | Ed.2 |
Inhaltsangabe:
- 1. What is public relations 2. Public relations and communications 3. Public relations, politics and the media 4. Public relations and management 5. Professionalism and management 6. Corporate communication 7. Corporate identity 8. Public affairs