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Public relations handbook /
| Autor principal: | |
|---|---|
| Format: | Printed Book |
| Idioma: | English |
| Publicat: |
London:
Routledge,
2004.
|
| Edició: | Ed.2 |
Taula de continguts:
- 1. What is public relations 2. Public relations and communications 3. Public relations, politics and the media 4. Public relations and management 5. Professionalism and management 6. Corporate communication 7. Corporate identity 8. Public affairs