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Public relations in practice: A sector-by-sector guide /
| Autore principale: | |
|---|---|
| Natura: | Printed Book |
| Lingua: | English |
| Pubblicazione: |
New Delhi:
Crest Publishing House,
2003.
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Sommario:
- 1. Marketing communication 2. Integral communication 3. Community relations 4. Financial public relations 5. Local Government and Government relations 6. Business to business public relations 7. Public relations for non-commercial organisations 8. S