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Public relations in practice: A sector-by-sector guide /

Bibliographic Details
Main Author: Gregory, Anne, Ed
Format: Printed Book
Language:English
Published: New Delhi: Crest Publishing House, 2003.
Table of Contents:
  • 1. Marketing communication 2. Integral communication 3. Community relations 4. Financial public relations 5. Local Government and Government relations 6. Business to business public relations 7. Public relations for non-commercial organisations 8. S