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| LEADER |
00776nam a2200145Ia 4500 |
| 008 |
121027s9999 xx 000 0 eng d |
| 020 |
|
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|a 8124203016
|
| 082 |
|
|
|a 659.2
|b GRE/P1
|
| 100 |
|
|
|a Gregory, Anne
|
| 245 |
|
|
|a Planning and managing a public relations campaign: A step-by-step guide /
|
| 260 |
|
|
|a New Delhi:
|b Crest Publishing House,
|c 2003.
|
| 300 |
|
|
|a 159p
|
| 505 |
|
|
|a 1. Planning and managing can be fun! 2. Public Relations function in context 3. Starting the planning process 4. Analysis 5. Setting objectives 6. Knowing the publics and messages 7. Strategy and tactics 8. Timescales and resources 9. knowing what
|
| 999 |
|
|
|c 54255
|d 54255
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 659_200000000000000_GRE_P1
|7 0
|9 54233
|a UL
|b UL
|c ST1
|d 2012-10-27
|l 0
|o 659.2 GRE/P1
|p 77941
|r 2012-10-27
|w 2012-10-27
|y BK
|