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Services marketing: Indian perspective /

Bibliographic Details
Main Author: Ravi Shanker
Format: Printed Book
Language:English
Published: New Delhi : Excel Books, 2002.
Subjects:
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245 |a Services marketing:  |b Indian perspective /  |c Ravi Shanker 
260 |a New Delhi :  |b Excel Books,  |c 2002. 
300 |a 656 p. 
505 |a 1. Services marketing: Conceptual issues 2. Tourism and travel services 3. Transportation and logistics services 4. Financial services 5. Information technology and communication services 6. Media services marketing 7. Health care services 8. Profe 
650 |x Marketing. 
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999 |c 53121  |d 53121 
952 |0 0  |1 0  |4 0  |6 658_800000000000000_RAV_S  |7 0  |9 53099  |a UL  |b UL  |c ST1  |d 2012-10-27  |l 0  |o 658.8 RAV/S  |p 76235  |r 2012-10-27  |w 2012-10-27  |y TXT