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Women in advertising /
| Autore principale: | |
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| Altri autori: | |
| Natura: | Printed Book |
| Lingua: | English |
| Pubblicazione: |
Jaipur:
Book Enclave,
2001.
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Sommario:
- 1. Women - General perspective 2. Women and media 3. Advertising in India 4. Advertisements on women 5. Role of television in women's development 6. Advertising in the television-media 7. Role portrayal of women in television advertisements 8. Analysis of