Developing a market orientation /

Sonraí Bibleagrafaíochta
Údair Eile: Deshpande, Rohit (Eagarthóir)
Formáid: Printed Book
Teanga:English
Foilsithe: Thousand Oaks: Sage Publications, 1999.
Clár Ábhair:
  • 1. Market Orientation: Construct, Research propositions and managerial implications. 2. Effect of market orientation on business profitability. 3. Corporate culture, customer orientation, and innovativeness in Japanese firms: Quadrad analysis. 4. Marke

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