Lanean...
Consumer behavior /
| Egile nagusia: | |
|---|---|
| Beste egile batzuk: | |
| Formatua: | Printed Book |
| Hizkuntza: | English |
| Argitaratua: |
Chennai:
All India Publishers & Distributors,
1999.
|
Aurkibidea:
- 1. Psychological core 2. Process of making decisions 3. Consumer's culture 4. Consumer behavior outcomes 5. Consumer welfare.