Srinivasan, R. (2000). Case studies in marketing: The Indian context. Prentice Hall of India.
Chicago Edition CitationSrinivasan, R. Case Studies in Marketing: The Indian Context. New Delhi: Prentice Hall of India, 2000.
MLA Edition CitationSrinivasan, R. Case Studies in Marketing: The Indian Context. Prentice Hall of India, 2000.
Warning: These citations may not always be 100% accurate.