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00808nam a2200169Ia 4500 |
| 008 |
150624b xxu||||| |||| 00| 0 eng d |
| 020 |
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|a 817514033X
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| 020 |
|
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|a 817514033X
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| 082 |
|
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|a 658.83
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| 100 |
|
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|a Taylor, James W.
|
| 245 |
|
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|a Competitive marketing strategies /
|c James W. Taylor
|
| 260 |
|
|
|a New Delhi :
|b Vanity Books International,
|c 1998.
|
| 300 |
|
|
|a 223 p.
|
| 505 |
|
|
|a 1. Why all smart businesses focus on competitive marketing strategies. 2. Understanding the importance of the product life cycle. 3. Measuring and analysing marketing share. 4. Incorporating costs, prices and the experience curve into competitive marke
|
| 942 |
|
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|c BK
|
| 999 |
|
|
|c 49610
|d 49610
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_830000000000000_TAY_C
|7 0
|9 49588
|a UL
|b UL
|c ST2
|d 1999-03-06
|e ABS
|o 658.83 TAY/C
|p 72101
|r 2014-01-15
|v 490.00
|y BK
|