Lanean...
Principles of marketing /
| Egile nagusia: | |
|---|---|
| Beste egile batzuk: | |
| Formatua: | Printed Book |
| Hizkuntza: | English |
| Argitaratua: |
New Delhi :
Prentice Hall of India,
1997.
|
| Edizioa: | 7th ed. |
| Gaiak: |
Aurkibidea:
- 1.Understanding marketing and the marketing process 2. Analyzing marketing oppornites 3.Solecting traget markets 4.Developing the marketing mix 5.Managing the marketing efforts 6.Extending marketing