লোডিং...
Advertising: planning, implementation, and control /
| প্রধান লেখক: | |
|---|---|
| বিন্যাস: | Printed Book |
| ভাষা: | English |
| প্রকাশিত: |
Ohio :
South-Western Pub. Co,
1993.
|
| সংস্করন: | 4th ed. |
সূচিপত্রের সারণি:
- 1. Framework for the advertising planning process 2. Setting direction for the advertising program 3. Programs for reaching advertising objectives 4. Control and evaluation of the advertising programs