Chisnall, P. M. (1995). Essence of marketing research. Prentice Hall.
Chicago Edition CitationChisnall, Peter M. Essence of Marketing Research. New Delhi: Prentice Hall, 1995.
MLA Edition CitationChisnall, Peter M. Essence of Marketing Research. Prentice Hall, 1995.
Warning: These citations may not always be 100% accurate.