Παραπομπή APA

Kinnear, T. C. (1991). Marketing research: An applied approach. McGraw-Hill.

Παραπομπή Chicago Style

Kinnear, Thomas C. Marketing Research: An Applied Approach. New York: McGraw-Hill, 1991.

Παραπομπή MLA

Kinnear, Thomas C. Marketing Research: An Applied Approach. McGraw-Hill, 1991.