APA Edition Citation

Stanton, W. J., & Futrell, C. (1987). Fundamentals of marketing (8th ed.). McGraw-Hill Book.

Chicago Edition Citation

Stanton, William J., and Charles Futrell. Fundamentals of Marketing. 8th ed. New York: McGraw-Hill Book, 1987.

MLA Edition Citation

Stanton, William J., and Charles Futrell. Fundamentals of Marketing. 8th ed. McGraw-Hill Book, 1987.