Pillai, R. S. N., & Bagavathi. (1990). Marketing. Sultan Chand & Sons.
Chicago Edition CitationPillai, R. S. N., and Bagavathi. Marketing. New Delhi: Sultan Chand & Sons, 1990.
MLA Edition CitationPillai, R. S. N., and Bagavathi. Marketing. Sultan Chand & Sons, 1990.
Warning: These citations may not always be 100% accurate.