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| LEADER |
00755nam a2200157Ia 4500 |
| 008 |
150624b xxu||||| |||| 00| 0 eng d |
| 082 |
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|a 658.8
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| 100 |
|
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|a Waterworth, Derek
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| 245 |
|
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|a Marketing for the small business /
|c Derek Waterworth
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| 260 |
|
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|a London :
|b Macmillan Education,
|c 1987.
|
| 300 |
|
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|a 294 p.
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| 505 |
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|a 1. Marketing and the small firm 2. Managing your marketing 3. Objectives now and the future 4. Selection of a customer mix 5. Market and marketing research 6. Determination of a marketing mix 7. Production and production policy 8. Pricing 9. Promotion 10
|
| 650 |
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|x Marketing.
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| 942 |
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|c BK
|
| 999 |
|
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|c 43365
|d 43365
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_WAT_M
|7 0
|9 43358
|a UL
|b UL
|c ST2
|d 1998-09-01
|o 658.8 WAT/M
|p 63534
|r 2012-10-27
|y BK
|