APA Edition Citation

Baker, M. J. (1983). Marketing theory and practice (2nd. ed.). Macmillan.

Chicago Edition Citation

Baker, Michael J. Marketing Theory and Practice. 2nd. ed. London: Macmillan, 1983.

MLA Edition Citation

Baker, Michael J. Marketing Theory and Practice. 2nd. ed. Macmillan, 1983.

Warning: These citations may not always be 100% accurate.