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The startup's guide to sales : how not to crash and burn /

"ARE YOU A STARTUP? THEN START HERE... From that gleam in your eye, to prototype, to production-you are all set to wow the world with your genius. You take the first step towards your goal and realize that between you and the consumer is a moat full of dragons, demons and turbulence that you mu...

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Bibliographic Details
Main Authors: Joseph, Roshan Louis, Menon, Ram Mohan (Author)
Format: Printed Book
Language:English
Published: New Delhi : SAGE, 2020.
Description
Summary:"ARE YOU A STARTUP? THEN START HERE... From that gleam in your eye, to prototype, to production-you are all set to wow the world with your genius. You take the first step towards your goal and realize that between you and the consumer is a moat full of dragons, demons and turbulence that you must cross to make it to 'Start-up Paradise'. The Start-up's Guide to Sales is a practical book that helps you navigate the perils of wrong selling. This is not sales theory, but a 'tried-out' recipe book for success. Read on and sail the choppy waters with sales savvy!"--
Physical Description:204 p.
ISBN:9789353289362