APA引用形式

Kotler, P. (1984). Principles of marketing (2nd. ed.). Prentice Hall.

シカゴスタイル引用形

Kotler, Philip. Principles of Marketing. 2nd. ed. New Delhi: Prentice Hall, 1984.

MLA引用形式

Kotler, Philip. Principles of Marketing. 2nd. ed. Prentice Hall, 1984.