Chargement en cours...
Marketing research : text and cases/
| Auteur principal: | |
|---|---|
| Autres auteurs: | , |
| Format: | Printed Book |
| Langue: | English |
| Publié: |
Homewood, Ill. :
Irwin,
1989.
|
| Édition: | 7th ed. |
| Sujets: |
Table des matières:
- pt. 1. Introduction to marketing research
- pt. 2. The marketing research process
- pt. 3. Selected applications of marketing research.