Lanean...
Marketing research : text and cases/
| Egile nagusia: | |
|---|---|
| Beste egile batzuk: | , |
| Formatua: | Printed Book |
| Hizkuntza: | English |
| Argitaratua: |
Homewood, Ill. :
Irwin,
1989.
|
| Edizioa: | 7th ed. |
| Gaiak: |
Aurkibidea:
- pt. 1. Introduction to marketing research
- pt. 2. The marketing research process
- pt. 3. Selected applications of marketing research.