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International marketing and export management/
This text has been updated to include ethical concerns, standardization/adaptation, and export performance factors.
| מחבר ראשי: | |
|---|---|
| מחברים אחרים: | , |
| פורמט: | Printed Book |
| שפה: | English |
| יצא לאור: |
Dorling Kindersley:
New Delhi,
1989.
|
| מהדורה: | 5th ed. |
| סיכום: | This text has been updated to include ethical concerns, standardization/adaptation, and export performance factors. |
|---|---|
| תיאור פיזי: | xxii, 666 p. |
| ISBN: | 8177589687 |