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Services marketing : people, technology, marketing /

Dades bibliogràfiques
Autor principal:	Wirtz, Jochen
Altres autors:	Lovelock, Christpoher 1940, Chatterjee, Jayanta
Format:	Printed Book
Idioma:	English
Publicat:	Noida : Pearson, 2019
Edició:	8th ed.
Matèries:	Professions > Marketing Service industries > Marketing

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