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Fundamentals of marketing/
| Main Authors: | , , |
|---|---|
| Format: | Printed Book |
| Language: | English |
| Published: |
New Delhi:
McGraw Hill,
1994.
|
| Edition: | 10ed. |
| Series: | McGraw - Hill Series in Marketing;
|
| Subjects: |
| Physical Description: | 697p. |
|---|---|
| ISBN: | 0070610150 |