Experiential marketing : consumer behaviour, customer experience and the 7Es /

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Bibliographic Details
Main Author: Batat, Wided
Format: Printed Book
Language:English
Published: New York : Routledge, 2019.
Subjects:
Marketing.
Consumer behavior.
Customer relations.
Relationship marketing.

University of Calicut

Holdings details from University of Calicut
Call Number: 658.8342 BAT/E
Copy Live Status Unavailable

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