Services marketing : concepts, strategies and cases /

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Xehetasun bibliografikoak
Egile nagusia: Hoffman, K. Douglas
Beste egile batzuk: Hoffman ,K Douglas
Formatua: Printed Book
Hizkuntza:English
Argitaratua: New Delhi : Cengage Learning, 2017.
Edizioa:5th ed.
Gaiak:
Professions > Marketing
Service industries > Marketing
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Services marketing Concepts, strategies and cases /
nork Hoffman, K. Douglas
Argitaratua 2007
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Services marketing: concepts, strategies and cases /
nork Hoffman, K Douglas
Argitaratua 2006
Printed Book
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