APA Edition Citation

Jefkins, F., & Yadin, D. (1994). Advertising (3rd ed.). Macmillan.

Chicago Edition Citation

Jefkins, Frank, and Daniel Yadin. Advertising. 3rd ed. Delhi: Macmillan, 1994.

MLA Edition Citation

Jefkins, Frank, and Daniel Yadin. Advertising. 3rd ed. Macmillan, 1994.

Warning: These citations may not always be 100% accurate.