APA Edition Citation

Borden, N. H. (1971). Advertising management text and cases. Longman.

Chicago Edition Citation

Borden, N. H. Advertising Management Text and Cases. London: Longman, 1971.

MLA Edition Citation

Borden, N. H. Advertising Management Text and Cases. Longman, 1971.

Warning: These citations may not always be 100% accurate.