The media handbook : a complete guide to advertising media selection, planning, research, and buying /

other_versions_link
Sonraí Bibleagrafaíochta
Príomhúdar: Katz, Helen E.
Formáid: Printed Book
Teanga:English
Foilsithe: Mahwah, N.J. : Lawrence Erlbaum, 2003.
Eagrán:2nd ed.
Ábhair:
Advertising media planning.
Mass media and business.
Marketing channels.
Rochtain Ar Líne:http://www.loc.gov/catdir/enhancements/fy0745/2002035398-d.html

Idirlíon

http://www.loc.gov/catdir/enhancements/fy0745/2002035398-d.html

University of Calicut

Sonraí sealbhúcháin ó University of Calicut
Gairmuimhir: 070 KAT/M
Cóip Live Status Unavailable

Míreanna Comhchosúla