No logo : taking aim at the brand bullies /

With a new Afterword to the 2002 edition. No Logo employs journalistic savvy and personal testament to detail the insidious practices and far-reaching effects of corporate marketing—and the powerful potential of a growing activist sect that will surely alter the course of the 21st century. First pub...

Ausführliche Beschreibung

Bibliographische Detailangaben
1. Verfasser: Klein, Naomi
Format: Printed Book
Sprache:English
Veröffentlicht: New York : Picador, 1999.
Ausgabe:1st Picador USA ed.
Schlagworte:
Brand name products > Political aspects.
Brand name products > Public opinion.
International business enterprises > Political aspects.
International business enterprises > Public opinion.
Online Zugang:http://www.loc.gov/catdir/bios/hol054/00710214.html
http://www.loc.gov/catdir/description/hol042/00710214.html

Online

http://www.loc.gov/catdir/bios/hol054/00710214.html
http://www.loc.gov/catdir/description/hol042/00710214.html

University of Calicut

Bestandesangaben von University of Calicut
Signatur: 338.8/8 KLE/N
Exemplar Live-Status nicht verfügbar

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