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| Main Author: | |
|---|---|
| Format: | Printed Book |
| Language: | English |
| Published: |
London :
Macmillan,
1976.
|
| Series: | Macmillan studies in marketing management. Ed by Michael J Baker.
|
University of Calicut
| Call Number: |
658.816 LIV/P |
|---|---|
| Copy | Live Status Unavailable |