The psychology of attitudes and attitude change /

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Bibliographic Details
Main Author: Maio, Gregory R.
Other Authors: Haddock, Geoffrey
Format: Printed Book
Language:English
Published: London ; Los Angeles : SAGE, 2009.
Subjects:
Attitude (Psychology)
Attitude change.
Table of Contents:
  • Sect. 1. Why Do Attitudes Matter?
  • 1. What are Attitudes and How are They Measured?
  • 2. The Three Witches of Attitudes
  • Sect. 2. What Do Attitudes Do?
  • 3. The Influence of Attitudes on Information Processing and Behavior
  • 4. How Do Attitudes Influence Behavior?
  • Sect. 3. What Shapes Attitudes?
  • 5. Cognitive Influences on Attitudes
  • 6. Affective Influences on Attitudes
  • 7. Behavioral Influences on Attitudes
  • 8. Basic Principles in How Attitudes are Shaped
  • Sect. 4. What More Is There To Learn?
  • 9. The Internal World
  • 10. The External World
  • 11. Adding to the Witches' Brew.

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