Table of Contents:
  • What's it all about?
  • The question of ideology
  • Discourse and social semiotics
  • Postmodernism and media studies
  • Realism
  • 'Race' and the media
  • Gender and class
  • The media and history
  • Others, difference, and identity
  • Questioning audiences
  • The new technologies
  • Practical work in media studies
  • In defence of media studies.