APA Edition Citation

Chunawalla, S. A., & Sethia, K. C. (2015). Foundations of advertising: Theory and practice (8th ed.). Himalaya.

Chicago Edition Citation

Chunawalla, S. A., and K. C. Sethia. Foundations of Advertising: Theory and Practice. 8th ed. Mumbai: Himalaya, 2015.

MLA Edition Citation

Chunawalla, S. A., and K. C. Sethia. Foundations of Advertising: Theory and Practice. 8th ed. Himalaya, 2015.