APA Edition Citation

Amarchand, D., & Varadharajan, R. (1983). An introduction to marketing. Vikas.

Chicago Edition Citation

Amarchand, D., and R. Varadharajan. An Introduction to Marketing. New Delhi: Vikas, 1983.

MLA Edition Citation

Amarchand, D., and R. Varadharajan. An Introduction to Marketing. Vikas, 1983.

Warning: These citations may not always be 100% accurate.