Cita APA

Sudman, S., & Blair, E. (1998). Marketing research: A problem solving approach. McGraw Hill.

Citación estilo Chicago

Sudman, Seymour, y Edward Blair. Marketing Research: A Problem Solving Approach. New York: McGraw Hill, 1998.

Cita MLA

Sudman, Seymour, y Edward Blair. Marketing Research: A Problem Solving Approach. McGraw Hill, 1998.