Makkar, U., & Makkar, H. K. (2012). Customer relationship management. TMGH.
Chicago Edition CitationMakkar, Urvashi, i Harinder Kumar Makkar. Customer Relationship Management. New Delhi: TMGH, 2012.
Cita MLAMakkar, Urvashi, i Harinder Kumar Makkar. Customer Relationship Management. TMGH, 2012.
Atenció: Aquestes cites poden no estar 100% correctes.