Makkar, U., & Makkar, H. K. (2012). Customer relationship management. TMGH.
Chicago Edition CitationMakkar, Urvashi, and Harinder Kumar Makkar. Customer Relationship Management. New Delhi: TMGH, 2012.
MLA Edition CitationMakkar, Urvashi, and Harinder Kumar Makkar. Customer Relationship Management. TMGH, 2012.
Warning: These citations may not always be 100% accurate.