APA Edition Citation

Gupta, S. L. (2005). Brand management: Text and cases (an Indian perspective). Himalaya.

Chicago Edition Citation

Gupta, S. L. Brand Management: Text and Cases (an Indian Perspective). Mumbai: Himalaya, 2005.

MLA Edition Citation

Gupta, S. L. Brand Management: Text and Cases (an Indian Perspective). Himalaya, 2005.

Warning: These citations may not always be 100% accurate.