Citazione APA

McDonald, M. H. B. (1985). Marketing plans: How to prepare them, how to use them. Heinemanne.

Stile di citazione Chicago

McDonald, Malcolm H. B. Marketing Plans: How to Prepare Them, How to Use Them. London: Heinemanne, 1985.

Citazione MLA

McDonald, Malcolm H. B. Marketing Plans: How to Prepare Them, How to Use Them. Heinemanne, 1985.